Fundraising is a key component for most social good campaigns and projects. Thanks to the the Internet and the social web, raising money for a non-profit, community project or charitable organization or relief effort is easier than ever before.
The web makes it possible to get your message across and collect money from people all over the world and to include your social graph in the process.
If you have an idea or a cause that you want to bring awareness to and raise funds around, there are lots of great online tools to help get you started. Whether you want to raise money for a local community center or help fundraise as part of a broader social good campaign, these tools make it easy to get the word out and collect the funds you need.
1. FirstGiving
The U.S. subsidiary of JustGiving.com, FirstGiving lets users raise money for any non-profit in the GuideStar database.
It’s free to create a basic account, but if you pay $300 you can fully customize your donations page and link them back to your own website. FirstGiving lets you create fundraising around upcoming events, marathons and walk-a-thons too, which is a nice touch. The processing fee for donation is 5% plus another 2% for credit card transactions.
2. Crowdrise
We mentioned Crowdrise in a recent post about alternatives to Facebook Causes and it is a great tool for both charities and general purpose fundraisers.
Once you start a project, you can share your project’s link via Facebook
3. Kickstarter
Kickstarter is most often used by aspiring creatives to fund projects but it can also be used for great effect for local social good community efforts.
Kickstarter is unique in that if your goal amount isn’t reached, none of the money is collected. This “all-or-nothing” approach often leads to Kickstarter campaigns being more active and more involved than a traditional “donate widget.”
A great part of Kickstarter for the social fund creator is the ability to reward donors at certain levels. Much like PBS and NPR offer trinkets if you give a certain amount, Kickstarter lets its project creators do the same thing. You can get really creative with your different donor levels to drive people to give more.
4. WhatGives
WhatGives offers a great widget you can use on Facebook or on your personal webpage to collect donations for your non-profit. WhatGives is nice because aside from integrating well with Facebook, all donations are handled through PayPal.
You need to be a registered non-profit with an approved PayPal account, and all donations are channeled directly into that account. You can customize the platform and embed it as a Facebook app or on your blog or website.
5. Change.org
Change.org lets users create programs to generate actions from others. This can be as simple as signing a petition or writing a letter, or as generous as donating money. For non-profits in the GuideStar database, you can create your own donation pages to collect funds and also draw attention to other action items.
Change.org is very focused on making it easy to virally spread a message, and the site itself also acts as a portal to different organizations and awareness campaigns.
6. Chipin
Chipin is one of the most popular donation widget tools on the web and it’s a great way to collect money for a good cause. We love the Chipin widget because you can see instant progress on donations, and it accepts many forms of payment.
Unlike many of the services on this list, Chipin isn’t just for non-profits or community organizations. You can use it for any project you want.
7. Razoo
Razoo has options for individuals, non-profits, foundations and corporations to raise money for their causes. Individuals can choose to create a fundraising page for any registered non-profit that Razoo recognizes (they have a database of about a million) and non-profits can create custom pages for their organizations and connect with supporters and encourage them to create their own fundraising pages.
What we love about Razoo, in addition to its simple interface and great UI, is that it also offers donation matching for corporations or foundations looking for an easy way to raise money.
8. Convio
Convio offers software for online fundraising and membership, and while its target audience is probably bigger groups or organizations, it’s still worth a look.
For example, Convio’s TeamRaiser lets organizations make it easy for volunteers to create their own websites for tracking and attracting donations.
If you’re organizing a social good fund for a big charity walk or event where volunteers go door-to-door to get donations, check out Convio because it makes managing that process much easier.
9. Facebook Causes
Causes is an increasingly common way for individuals to raise money and start their own funds that are tied to a non-profit. Because Causes is so well-integrated into Facebook, it makes getting the word out and raising awareness and funds for your cause that much simpler.
10. StayClassy
A newer player in the arena of online giving, San Diego’s StayClassy is focused not just on helping non-profits collect donations online, but also manage events and campaigns, track their fundraising results and plug-in.
The world of online fundraising is vast and diverse. What tools have you used when starting your own social good funds? Let us know in the comments.
Brought to you by theThis post was brought to you by the groundbreaking Social Good Summit. On September 20, as global leaders head to New York for United Nations Week — including a historic summit on global issues known as the “Millennium Development Goals” (MDGs) and the annual General Assembly — Mashable, 92nd Street Y and the UN Foundation will bring together leaders from the digital industry, policy and media worlds to focus on how technology and social networks can play a leading role in addressing the world’s most intractable problems.
Date: Monday, September 20, 2010
Image courtesy of iStockphoto
For more Social Good coverage:
Shopping platform Shwowp aspires to be“a Tripit plus Blippy plus Mint for shopping.” Founded by Internet marketer Tara Hunt, Shwowp (in the same space as RightCliq) attempts to grapple with the issue of all our purchase data being siloed across multiple retailers like Amazon, Bluefly, etc by trying to corral our diverse shopping history into one place.
Shwowp users can make a purchase, forward the receipt or order information to wow@shwowp.com and the service will synch that info to their account. Once there a user can change their own data, view their buying patterns and share information about the shopping experience like how long it took to get to the store, availability, how influenced they were by what their friends were buying and so on and so forth.
Of course the end of goal of this is a serving up a personal RFP in order make shopping data more useful, i.e. provide customers with targeted discounts based on their buying history.
Founder Hunt asserts that currently data is “one sided” and hopes that the fully portable Shwowp platform will make sure that customers really take advantage of their own data and get the shopping experience they needed.
Currently in the friends and family stage of funding, Shwowp plans on making money through affiliate advertising, coupons, opt-in vendor deals, data reporting as well as API usage. They’re targeting the female market primarily, at $37 million dollars a year.
A: We’re not like Blippy, we’re not a sharing platform in way More interested in signaling part and data portability part. Have an export button on the website.
LL: Leaves me with idea that we want to share what we buy.
A: Our target market is women, because they control 4.3 trillion of spending. And they often shop online and share about products.
JS: I wouldn’t mind sharing my data online as long as I was getting economic benefit.
A: Biggest part is data portability…
JH: Love that you’re thinking big. Practical point, I feel like if you have opportunity to streamline what you’re asking users..
A: We have a lot of steps currently because we’re optimizing for privacy.
DD: I think this idea is deeper than you could convey in six minutes. Data portability, that sort of thing. I think it’s pretty powerful. Getting offers to come to you based on your interests. Would suggest your data is already being shared anyway, you just don’t know it.
JS: Reminds me of end-of-year American Express summary, the thought I could turn that around and get paid for it is compelling.
Probably Bad <b>News</b>: Breakfast Fail - Epic Fail Funny Videos and <b>...</b>
epic fail photos - Probably Bad News: Breakfast Fail.
Record attendance for Eurogamer Expo | <b>News</b>
This year's Eurogamer Expo, which took place in London across October 1-3, has been hailed a.
Arrowheadlines: Chiefs <b>News</b> 10/4 - Arrowhead Pride
However, there aren't many real stories because of the bye. I'd expect the hype to start soon. We're just a few days from the undefeated Chiefs playing the "struggling" Colts. Here's your Kansas City Chiefs news.
eric seiger eric seiger
Fundraising is a key component for most social good campaigns and projects. Thanks to the the Internet and the social web, raising money for a non-profit, community project or charitable organization or relief effort is easier than ever before.
The web makes it possible to get your message across and collect money from people all over the world and to include your social graph in the process.
If you have an idea or a cause that you want to bring awareness to and raise funds around, there are lots of great online tools to help get you started. Whether you want to raise money for a local community center or help fundraise as part of a broader social good campaign, these tools make it easy to get the word out and collect the funds you need.
1. FirstGiving
The U.S. subsidiary of JustGiving.com, FirstGiving lets users raise money for any non-profit in the GuideStar database.
It’s free to create a basic account, but if you pay $300 you can fully customize your donations page and link them back to your own website. FirstGiving lets you create fundraising around upcoming events, marathons and walk-a-thons too, which is a nice touch. The processing fee for donation is 5% plus another 2% for credit card transactions.
2. Crowdrise
We mentioned Crowdrise in a recent post about alternatives to Facebook Causes and it is a great tool for both charities and general purpose fundraisers.
Once you start a project, you can share your project’s link via Facebook
3. Kickstarter
Kickstarter is most often used by aspiring creatives to fund projects but it can also be used for great effect for local social good community efforts.
Kickstarter is unique in that if your goal amount isn’t reached, none of the money is collected. This “all-or-nothing” approach often leads to Kickstarter campaigns being more active and more involved than a traditional “donate widget.”
A great part of Kickstarter for the social fund creator is the ability to reward donors at certain levels. Much like PBS and NPR offer trinkets if you give a certain amount, Kickstarter lets its project creators do the same thing. You can get really creative with your different donor levels to drive people to give more.
4. WhatGives
WhatGives offers a great widget you can use on Facebook or on your personal webpage to collect donations for your non-profit. WhatGives is nice because aside from integrating well with Facebook, all donations are handled through PayPal.
You need to be a registered non-profit with an approved PayPal account, and all donations are channeled directly into that account. You can customize the platform and embed it as a Facebook app or on your blog or website.
5. Change.org
Change.org lets users create programs to generate actions from others. This can be as simple as signing a petition or writing a letter, or as generous as donating money. For non-profits in the GuideStar database, you can create your own donation pages to collect funds and also draw attention to other action items.
Change.org is very focused on making it easy to virally spread a message, and the site itself also acts as a portal to different organizations and awareness campaigns.
6. Chipin
Chipin is one of the most popular donation widget tools on the web and it’s a great way to collect money for a good cause. We love the Chipin widget because you can see instant progress on donations, and it accepts many forms of payment.
Unlike many of the services on this list, Chipin isn’t just for non-profits or community organizations. You can use it for any project you want.
7. Razoo
Razoo has options for individuals, non-profits, foundations and corporations to raise money for their causes. Individuals can choose to create a fundraising page for any registered non-profit that Razoo recognizes (they have a database of about a million) and non-profits can create custom pages for their organizations and connect with supporters and encourage them to create their own fundraising pages.
What we love about Razoo, in addition to its simple interface and great UI, is that it also offers donation matching for corporations or foundations looking for an easy way to raise money.
8. Convio
Convio offers software for online fundraising and membership, and while its target audience is probably bigger groups or organizations, it’s still worth a look.
For example, Convio’s TeamRaiser lets organizations make it easy for volunteers to create their own websites for tracking and attracting donations.
If you’re organizing a social good fund for a big charity walk or event where volunteers go door-to-door to get donations, check out Convio because it makes managing that process much easier.
9. Facebook Causes
Causes is an increasingly common way for individuals to raise money and start their own funds that are tied to a non-profit. Because Causes is so well-integrated into Facebook, it makes getting the word out and raising awareness and funds for your cause that much simpler.
10. StayClassy
A newer player in the arena of online giving, San Diego’s StayClassy is focused not just on helping non-profits collect donations online, but also manage events and campaigns, track their fundraising results and plug-in.
The world of online fundraising is vast and diverse. What tools have you used when starting your own social good funds? Let us know in the comments.
Brought to you by theThis post was brought to you by the groundbreaking Social Good Summit. On September 20, as global leaders head to New York for United Nations Week — including a historic summit on global issues known as the “Millennium Development Goals” (MDGs) and the annual General Assembly — Mashable, 92nd Street Y and the UN Foundation will bring together leaders from the digital industry, policy and media worlds to focus on how technology and social networks can play a leading role in addressing the world’s most intractable problems.
Date: Monday, September 20, 2010
Image courtesy of iStockphoto
For more Social Good coverage:
Shopping platform Shwowp aspires to be“a Tripit plus Blippy plus Mint for shopping.” Founded by Internet marketer Tara Hunt, Shwowp (in the same space as RightCliq) attempts to grapple with the issue of all our purchase data being siloed across multiple retailers like Amazon, Bluefly, etc by trying to corral our diverse shopping history into one place.
Shwowp users can make a purchase, forward the receipt or order information to wow@shwowp.com and the service will synch that info to their account. Once there a user can change their own data, view their buying patterns and share information about the shopping experience like how long it took to get to the store, availability, how influenced they were by what their friends were buying and so on and so forth.
Of course the end of goal of this is a serving up a personal RFP in order make shopping data more useful, i.e. provide customers with targeted discounts based on their buying history.
Founder Hunt asserts that currently data is “one sided” and hopes that the fully portable Shwowp platform will make sure that customers really take advantage of their own data and get the shopping experience they needed.
Currently in the friends and family stage of funding, Shwowp plans on making money through affiliate advertising, coupons, opt-in vendor deals, data reporting as well as API usage. They’re targeting the female market primarily, at $37 million dollars a year.
A: We’re not like Blippy, we’re not a sharing platform in way More interested in signaling part and data portability part. Have an export button on the website.
LL: Leaves me with idea that we want to share what we buy.
A: Our target market is women, because they control 4.3 trillion of spending. And they often shop online and share about products.
JS: I wouldn’t mind sharing my data online as long as I was getting economic benefit.
A: Biggest part is data portability…
JH: Love that you’re thinking big. Practical point, I feel like if you have opportunity to streamline what you’re asking users..
A: We have a lot of steps currently because we’re optimizing for privacy.
DD: I think this idea is deeper than you could convey in six minutes. Data portability, that sort of thing. I think it’s pretty powerful. Getting offers to come to you based on your interests. Would suggest your data is already being shared anyway, you just don’t know it.
JS: Reminds me of end-of-year American Express summary, the thought I could turn that around and get paid for it is compelling.
Probably Bad <b>News</b>: Breakfast Fail - Epic Fail Funny Videos and <b>...</b>
epic fail photos - Probably Bad News: Breakfast Fail.
Record attendance for Eurogamer Expo | <b>News</b>
This year's Eurogamer Expo, which took place in London across October 1-3, has been hailed a.
Arrowheadlines: Chiefs <b>News</b> 10/4 - Arrowhead Pride
However, there aren't many real stories because of the bye. I'd expect the hype to start soon. We're just a few days from the undefeated Chiefs playing the "struggling" Colts. Here's your Kansas City Chiefs news.
eric seiger eric seiger
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